To pass a salutation field (like 'Mr.', 'Ms.', etc.) from a Webflow newsletter form to Sendinblue via Make (formerly Integromat) without errors, you need to ensure proper field mapping, data formatting, and that the field exists in Sendinblue. Here's how to do it:
1. Verify the Salutation Field Exists in Sendinblue
- Go to Sendinblue > Contacts > Settings > Attributes.
- Confirm that a custom contact attribute exists for Salutation (e.g., a TEXT or CATEGORY field).
- If it doesn’t exist, create one with the exact name you’ll use in Make (e.g.,
SALUTATION).
2. Set Up the Webflow Form Properly
- In Webflow, edit your form and make sure there is a field for Salutation.
- The field should have a name attribute (e.g.,
salutation) and it should be properly sent with the form submission. - Common input types for salutation are Dropdown or Radio buttons.
3. Capture Webflow Form Submission in Make
- In Make, use the Webflow “Watch Form Submissions” module for your site and form.
- When a form is submitted, the module will receive all field values, including
salutation if correctly set up. - Make sure the salutation shows up in the output data when testing the module.
4. Map the Salutation to Sendinblue
- Add a Sendinblue “Create or Update a Contact” module.
- In the Attributes section of this module, use custom fields to create a key-value mapping.
- For example:
SALUTATION: and then map the incoming “salutation” value from the Webflow module.
- Ensure the field name (
SALUTATION) exactly matches what exists in Sendinblue (and is case-sensitive).
5. Avoid Common Causes of Errors
- Mismatch of custom field names between Sendinblue and Make.
- Passing empty or null values to required fields.
- Sending values not allowed by the field type (e.g., using free text on a CATEGORY field with restricted options).
- Failing to URL-decode any encoded characters if needed.
6. Run a Test Scenario in Make
- Submit the Webflow form with a sample salutation (e.g., “Mr.”).
- Run the scenario or let it execute automatically.
- Check in Sendinblue to confirm the contact has the correct SALUTATION value.
Summary
To pass the salutation field from Webflow to Sendinblue via Make, ensure: the field exists in Sendinblue as a contact attribute, it is captured in Webflow form submissions, and it is correctly mapped in Make using matching attribute keys. Always test your scenario to confirm the data flows without error.