Webflow provides an API for CMS data, but it is not considered a true headless CMS. Here’s why:
1. Webflow as a Traditional CMS
- Webflow’s primary structure is that of a monolithic, visual-first CMS. It combines design, content management, and front-end delivery.
- The CMS is tightly integrated with the Webflow Designer, making development and deployment closely coupled.
2. API Capabilities
- Webflow offers a CMS API that allows developers to programmatically add, update, and delete CMS items.
- As of now, Webflow does not support querying CMS content via a public read API (e.g., JSON or GraphQL endpoint for fetching data on the frontend).
- Because of this, CMS data in Webflow is not decoupled and cannot be consumed the same way as in headless CMS platforms like Contentful, Sanity, or Strapi.
3. Comparison to Headless CMS
- A true headless CMS delivers content via APIs for use across multiple front ends (web, mobile, etc.) and doesn’t handle presentation.
- Webflow does handle presentation and doesn't offer a frontend-agnostic content API out of the box.
- Developers can use workarounds like exporting JSON manually or using third-party tools, but this is not native headless functionality.
Summary
Webflow is not a headless CMS because it doesn’t offer a public API to query CMS content for frontend use. It’s a visual CMS with limited API support for content management, not decoupled content delivery.